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Monday
Feb012010

Pitchfest Post-Mortem

Well that was a fun experiment, wasn't it? Big thanks a million times over to everyone to brave the agent-shark-infested waters. Seriously. For those of you who participated, we appreciate your pitches and effort and willingness to take a chance, regardless of outcome. 

So now that it's all over, I wanted to put together some thoughts and stats. Caren received 216 pitches. I received 164. I'm not doing stats for Caren's stuff, and mine are not scientific, nor to they really all add up, so just look at them as trends. Out of my 164...

  • 2 - were requested as full manuscripts
  • 4 - invited to query with full letter and writing sample
  • 17 - were flat out categories I don't represent

Now, a loose breakdown by genre (I may have doubled up here and there):

  • 66 - Fantasy/Sci-Fi (I grouped dystopian in here too) 
  • 43 - Contemporary fiction
  • 11 - Historical (3 of these were prehistoric!)
  • 12 - Paranormal (ghosts or physics)
  • 6 - Mystery of some kind
  • 3 - Picture Book
  • 14 - Adult books
  • 15 - Couldn't tell

 

There were also 3 that came in after the deadline passed, where people created fresh threads because I had locked the forums. I did not read those. I thought about it, but then realized it just wasn't fair to everyone else who paid attention. I also saw a few pitches that I've definitely seen as queries before. (Yes, I do remember almost everything.) 

Here's what I learned:

  1. Most people get it right (thank you!), but there are always people who can't follow instructions. Either they don't bother to read the instructions, or just can't understand the instructions. I know this is just part of the game, but it's still infinitely frustrating. I got categories I didn't ask for, and people who posted twice. Or have taken up bombarding our comments sections with "Did you pick me yet?" type notes.
  2. The two biggest reasons I rejected things were the same as usual: A) it just wasn't the right fit for me personally and B) the premise was derivative in some way and just wouldn't differentiate itself at all.
  3. Argue all you want, but 100 words was plenty of words, but most people need more practice in tightening and including the right information. 

I would like to elaborate on Point #3 the most. In feedback I've gotten from people here and on Twitter, I noticed that some people felt more words (like maybe 250) would have allowed for better request rates. That with more words people could fit the right information in. Caren and I asked so many "What is this about?" questions because we didn't give you enough real estate. To this I say: Bah!

This is a pitch of 100 words:

In Candor, Florida, every teen wants to be like Oscar Banks. The town-founder’s son, Oscar earns straight As, is student-body president, and is in demand for every club. But Oscar has a secret. He knows that parents bring their teens to Candor to make them perfect–-all through subliminal Messages that control them. Oscar's built a business sabotaging his father's scheme with Messages of his own, getting kids out before they're turned. Then he meets Nia, the girl he can't stand to see changed. Saving Nia means losing her forever. But keeping her in Candor, Oscar risks exposure...and more.

This one is only 87 words:

When best friends Doug-Dennis and Ben-Bobby go to the circus, something terrible happens. Doug- Dennis eats all of his friend’s popcorn, and then tells a fib (It wasn’t me!), which grows and grows (Maybe monsters ate it!), carrying Doug-Dennis away. As the lie gets bigger, Doug-Dennis flies higher, until he’s floating in a land of lies—some of them big, some small, and some just downright weird. Doug-Dennis misses his best friend, and realizes there’s only one way to come back down: by finally telling the truth.

Do you know what they do right? They use the right words. They get right to the point, don't get bogged down in subplots or too many details. And yet they have enough details to give me a framework. Plus they are well written. (And no, I actually didn't write either of them. These were the editors' versions. But I wrote equally good versions when I pitched it.)

Several people suggested that a full-page query would have been easier. But I often find that with longer formats, people find more ways to waste the space. Most people still don't know where their story is, or what information is important. And you know what? The paragraph in your query letter telling me about your book should only be this long anyway. (I can do another blog post on the preferred anatomy of a query letter if you're interested. But speak up in the comments.)

And one final thought: I do expect a direct correlation between quality of writing in pitches/queries and in the manuscripts. Even if the pitch doesn't include all the right data, it should still be well-written. In the cases where I said the writing wasn't strong enough, I had good reason not to want to see more. This is something you learn from experience.

So, in a nutshell, I still think shorter IS better, and the pitchfest showed me that people need much more practice with this. Get going. You have the examples. Go forth. 

I also would love to do some more contests and events like this in the future, but I'll definitely be tinkering the format and formula and trying some new things. So stay tuned!

Reader Comments (27)

Point well taken. Ignorance should always bow to knowledge. I commend you both for doing this - we all learned something.

February 2, 2010 | Unregistered CommenterMarlo Berliner

Nice. Sounds like a great little contest you had going. Hope the fulls you requested work out for you and the authors!

Fantastic. :-)

February 2, 2010 | Unregistered CommenterLynn Rush

Thanks for running this contest, I hope you'll do more in the future. I didn't enter this time but I found it fascinating to read through and see your comments. It was a great insight into the way an agent's mind works. And yes, please do a post on anatomy of a query letter!

February 2, 2010 | Unregistered Commentershannon

I would greatly appreciate a blogpost on the anatomy of a query letter.
This post was very VERY helpful. Thanks for the breakdown and the straight talk.

February 2, 2010 | Unregistered CommenterChris Wolfgang

Thanks again for the hard work you both put into this, and for giving us the opportunity!

February 2, 2010 | Unregistered CommenterSteve Edwards

Elena, thanks to you and Caren for doing this pitchfest! It was a great learning experience. As I read through all the pitches, I had a gut reaction to each (and I completely agree with you that 100 words is plenty). Some were confusing, some were vague, some were well-written but a little boring, and then there were those few gems that just shined. We're all trying to polish our queries to get them to that gem-state, and seeing our own queries stacked up against the competition was an effective exercise for this side of the slush pile. Thank you!

February 2, 2010 | Unregistered CommenterLisa Katzenberger

Hi Elana,

Thanks for doing this. It was very informative. I'm wondering when we can expect the results to come down.

Thanks again,

JN

February 2, 2010 | Unregistered CommenterJane Naliboff

@Jane, we're going to leave the pitches up through the end of the week, at which point we'll take them down. That should hopefully give anyone who hasn't checked back yet a chance to see their response.

I loved this contest. It was challenging, fun, educating and exciting.

It is an art form to convey thoughts with little words. Congratulations to everyone who did it so well.

Thanks,

Maribeth :)

February 2, 2010 | Unregistered CommenterMaribetth Graham

This opportunity was my first pitch. I failed miserably but learned hot to write a better pitch as well as how not to write one.. I figured I had absolutey nothing to lose by participating. I agree that 100 words should be adequate. Thank you for taking the time hold this contest. Congrats to the winners.

February 2, 2010 | Unregistered Commenterjone

Thank you for the opportunity and great learning experience. The feedback was constructive and useful for me.

February 2, 2010 | Unregistered CommenterLisa Gibson

Missed the fest, sadly. Your 100-word dictum burns, but what hasn't killed me has made me stronger. That anatomy of a query would be good reading, as would detailed guidance on what differentiates genre novels from "mainstream".

February 2, 2010 | Unregistered CommenterNathan Carriker

I'd love to see a post on Q letters, as well. Thanks!

February 2, 2010 | Unregistered CommenterSonja

I followed directions and didn't enter the mg paranormal that you already took a pass on (even if it is soooo perfect for you, mumble mumble).

8-)

February 2, 2010 | Unregistered CommenterSam

Thanks for running this contest! I would definitely appreciate a post on the anatomy of a query letter.

February 2, 2010 | Unregistered CommenterKelly Wilson

Thank you for doing this. I know it took a chunk out of your weekend and I really appreciate it.

Good luck to the winners!

February 2, 2010 | Unregistered CommenterSC Grau

I already have an agent, and I got a kick out of watching this contest.

You should charge admission. :)

February 2, 2010 | Unregistered CommenterRobert

Thank you for a great contest. Best of luck to everyone and their writing endeavors. (Cheers!)

February 2, 2010 | Unregistered CommenterBuffy Andrews

If you'd given me 250 words, I would ask for 300. Give me a page, I'll ask for just one more paragraph on page two. But I got it into 100 words (exactly). Though it didn't generate a request, my pitch is stronger for the exercise. Now to take those 100 words and make them even better without making it longer. Thanks for the opportunity. It was fun, and also gives a glimpse into the life of an agent reviewing queries. I think you'll receive a lot more empathy from most writers now.

February 2, 2010 | Unregistered CommenterRobb Grindstaff

Great fun. Wonderful idea. Thanks for your time & helpful comments. Looking forward to query info. Thanks, Karen L

February 3, 2010 | Unregistered CommenterKaren Leet

I really wish I could have participated in this! Don't have anything thats near query ready though (and I just started a job so my brain is still adjusting).

February 3, 2010 | Unregistered CommenterCassi

I didn't enter the pitch-fest, but I learned a LOT by reading through the entries. I got a better understanding of what agents go through :) I also found that I made a decision very quickly whether or not I even wanted to read the end of the pitch, never mind an entire book. Hope it helps me when I get to this stage! :)

February 6, 2010 | Unregistered CommenterJemi Fraser

I missed the pitch fest, but I hope you will do another one! In any event, I'm going to look over the entries and putting on my thinking cap.

Thanks!

Ink Spells Blog

February 6, 2010 | Unregistered CommenterSusan Quin

I thought you would be taking these down once the "contest" was over?

February 9, 2010 | Unregistered CommenterLindsay

It is down.

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